THE CHALLENGE

2% was seeking a re-brand and ongoing support & development of their marketing material. A comprehensive Brand Guidelines document was developed to be distributed amongst the 2% franchise owners which contains all the elements required to express the brand in a way that speaks to its core brand philosophy and principles.

THE SOLUTION

The unique shape of the icon was designed to highlight the main offering of 2% The sans serif typeface was selected for its easy readability supporting the icon.

 

The result is a strong modern brand that confidently communicates full service and stands out from the competition.

BRAND IDENTITY

2% REALTY

2% Realty is revolutionizing the way Real Estate is doing business by providing a value added full service experience for only 2% commission, helping you keep more of your investment. With 2% Realty, you don't get less, you just pay less.

SERVICES

Brand Strategy / Development | Graphic Design | Advertising | Responsive Web Design & Development 

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